Should you go for online car financing from Maruti Suzuki? here are the details



Maruti Suzuki introduced an online auto finance service for its customers earlier this year with the goal of making the vehicle buying process not only more convenient, but with the added promise of a seamless workflow. The company recently reported that during this period, more than a lakh of customers have benefited from the services of Maruti Suzuki Smart Finance and that it has successfully digitized 24 of the 26 touchpoints that are part of the journey of car purchase from a customer.

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Maruti Suzuki Smart Finance has brought a multi-financial end-to-end auto finance service that also promises customers ease of real-time loan tracking. It claims to offer several features unheard of in the industry, such as interest rates based on credit score, pre-approved and tailor-made loan offers by multiple financiers, and online document sharing. Those looking to trade in an existing vehicle with a new car can also benefit from the services.

The country’s largest automaker says the service not only ensures that a customer can complete processes from the comfort of their preferred location, but manages to do so reliably. “When we launched the Smart Finance initiative, we were driven by our vision to completely transform and organize the car buying experience according to the demands of customers in the digital age,” said Shashank Srivastava, Senior Executive Director of Marketing and Sales at MSIL. “Maruti Suzuki Smart Finance, as a concept, is a real disruptor in the market and it is encouraging to see it being widely accepted by customers.”

Loans amounting to over 6,500 crore were disbursed in the nine months following the establishment of Maruti Suzuki Smart Finance. Available for Arena and Nexa outlet customers, it has up to 16 financiers like HDFC Bank, ICICI Bank, Oui Bank, Axis Bank, State Bank of India, IndusInd Bank, Bank of Baroda, Cholamandalam Finance, among others.


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